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The Kickback - Atlanta
Project type
Live Event / Broadcast
Location
Atlanta, Georgia
Spearheaded planning and execution of Kickback Atlanta, a high-profile community event headlined by NLE Choppa and sponsored by Rap Snacks, the Atlanta Hawks, Overtime, Spotify, and Amazon Games.
Cultivated a robust partnership with Rap Snacks, personally overseeing product placement to ensure brand compliance and maximize attendee engagement.
Coordinated tabling activations for the Atlanta Hawks and Overtime, securing prime on-site placement that showcased their initiatives and fostered direct fan interaction.
Collaborated with Spotify and Amazon Games to align event objectives, drive meaningful sponsor experiences, and establish a strong foundation for future partnerships.
Maintained open, consistent communication with all stakeholders, delivering a seamless, on-brand environment that reinforced sponsor satisfaction and encouraged repeat collaboration.
