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Verizon Pro-Am
Project type
Live Event / Broadcast
Location
Atlanta, Georgia
Role
Account Manager / Project Lead
Verizon Pro Am was a competitive gaming event organized by Verizon in partnership with Twitch, featuring both amateur college students, elite professional athletes, award winning musicians, and players from leading esports organizations.
Served as the primary Account Manager for the Verizon Pro Am, collaborating directly with Twitch Account Managers to align strategic objectives and facilitate seamless communication between Verizon, Twitch, and key stakeholders.
Developed and executed a data-driven analytics framework to track performance indicators—such as viewership, engagement, and ROI—that optimized event performance.
Oversaw comprehensive project management by coordinating cross-functional teams, managing detailed timelines, and streamlining event logistics for flawless execution.
Managed client communications and coordinated with amateur student players, award winning musical artists, and elite professional players from top esports organizations, ensuring a competitive and high-caliber gaming experience.
